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The Economics of the Craft Beer Revolution

Beer is a staple part of many households’ weekly budgets. It’s found in your typical home cupboard, served in your typical restaurant, and consumed at your typical work function (often rather excessively). But for suppliers of this staple beverage, whether they are breweries, retailers or wholesalers, the last thing they can do is treat beer as “typical”. Frequently changing market conditions mean that members of the beer industry must always be on their toes, lest they be faced with problems Read more [...]